Walmart’s flipkart conducted a ‘most important survey’ on the application on August 2021.
Through surveys, e-tailers looking for customer preferences when buying a smartphone.
The survey shows that smartphone consumers in this country now show an increase in aspirations to improve to premium smartphones with the latest features.
According to the survey, around 50% of users currently use smartphones under RS ​​15,000 looking to improve to a higher price segment.
While 31% aspire to have a smartphone at a price above Rs 20,000.
According to Flipkart, around 1 Lakh customers take part in the survey.
This customer represents a combination of demographics in terms of age, gender and region.
It is said that the smartphone has appeared as one of the keys “Essentials News ”.
Smartphone no longer means for communication but also used to learn, work, connection to utilities and consumption of content.
The processor continues to be the main determinant when buying a telephone.
Snapdragon is the most choice Popular among consumers, followed by MediaTek in the price segment under the RS 15,000.
The Apple Bionic Chipset is a clear winner in the price segment of Rs 40,000 above.
About 42% of respondents choose Apple Bionic processors over others.
Willing to invest in a 5G Deviceste survey too Finding that around 47% of consumers of smartphones in this country are willing to invest in ready-5g devices for the experience of storing the future.
About 82% of consumers recognize that in the future, 5G capabilities will be the main consideration when making purchasing decisions.
In terms of display features , the AMOLED screen is the most sought after followed by FHD + and Qua D HD.
When given an option between AMOLED with lower refresh speed and LCD with a higher refresh speed, almost 60% of consumers show preferences to calm at a lower refresh speed.
About 67% of consumers say they want to invest in smartphones with 6GB RAM or 8GB capabilities.
While 60% of the consumer base surveyed looks for 128GB as a storage size on the next smartphone.
About 34% of consumers prefer Android stock through other operating systems.
Upscale cameras and fast charging on the list per survey, people in the age group 35-40 years show preferences for upper class camera sensors, more than others.
Consumers are more producing smartphones with smaller battery capacity but offer faster charging capabilities.
Nearly 75% of consumers in the price segment RS 20,000 above prefer faster charging.
Affordability remains a class-to-class-from-home class and consumers, especially at level 2+ cities and Metro City increasingly look for affordable choices to improve their smartphones.
Comfortable payment options and exchange programs also get consumer attention.
“One of the three flipkart consumers who fulfill the requirements that buy premium devices (above Rs 30,000) choose for the Smart Flipkart update plan”, said the company.
The new trend that appears is that consumers increasingly want to get their smartphone instantly.
Premium devices add graphs in sending a hyperlocal flipkart smartphone.