Mumbai: After obtaining the title of the IPL Cricket Tournament for this season and subsequently, the Tata Group has pocketed the main sponsors of Toronto Marathon from 2022 to 2026.
TCS Featured Ti Group services have taken the Toronto Marathon title from Scotiabank, the main supporters of the event running for several years .
TCS did not disclose the size of an agreement for the five-year title of the Toronto event, but it was said last year that he would spend $ 320 million in marathon sponsors for an eight-year period.
Before developing Tuesday, TCS had hand in hand with Jaguar Land Rover’s concern for a sponsor of the Formula E Britain racing team.
Last year, extending the title of the New York marathon to 2029 and won the main sponsor of London Marathon from 2022 to 2027.
Pocketing the right of the title Toronto Marathon will help TCS to improve the image and customers in Canada, the market entered in 1991.
Employing around 7,000 people in Canada.
TCS, which will also be a technology partner of the Toronto Running event, will develop applications to support directly and virtual runners.