Nagpur: Public awareness of air pollution and health threats is always low.
Educating people on air pollution gravity is Kanchan, Saira and Raghav school students, who from their classrooms not only told the world about increased toxicity but also measured it.
To get public attention to the disaster, Asar NGO, in collaboration with India Climate Collaborative (ICC), has released animated films that focus on the main areas of air pollution including sources, impacts on health, and solutions.
“Three strange schoolmates gathered to eliminate myths in air pollution and explore their various aspects through a series of five films.
The film 90 seconds to 140 seconds is currently circulated in three languages ​​- a combination of English and Hindi, Marathi, Punjabi.
They are in The process is nicknamed being Tamil among other regional languages, “said press release.
Highlighting the existence of a large vacuum where people, especially children, cannot understand how bad air quality affects health, Brikesh Singh, Director (Communication and Engagement), Asar, said, “The deteriorating air quality is a severe problem throughout India But it is not understood by everyone.
Available materials are often technical and use acronyms and jargon.
These videos cut fog and provide what’s important.
“The films don’t really and are available freely for anyone who uses it as part of an education program.
They, campaigns, and other communications to strengthen conversations about air pollution, Singh added.
Isha Chawla, Communication, India Climate Collaborative, said the idea was to break the complex problem of air pollution in a format that was easy to understand and accessible.
“There is a lack of strong and cohesive narratives focusing on solutions to air pollution.
To activate this, we realize it is important to support the creation of open-source devices like this video,” he added.
These videos, which were released on January 22, have received more than 12,000 across social media platform views.
The films have been distributed by the Association of Early Childhood, which is an independent government organization of more than 23,000 schools and pre-schools in the country, which is formed by education and school administrators.