Kolkata: in run-up to Christmas, bulk orders for party flags, masks, t-shirts and hats have pushed the business of trader parts at Old China Bazaar in Burrabazar before the poll in the city on December 19 at 19.
It helps them recover from Losses incurred due to restrictions induced by a pandemic and prohibition of crackers during Diwali.
Traders in Burrabazar said that the cracker tire had hit them badly over the past two years but the situation changed over this time with a low main celebration because of the restrictions imposed to overcome the second wave of pandemics.
Civil election has softened demand for polls when covid restrictions have decreased and the city business sector swing back to pre-pandemic activities.
“During the selection of assembly, the second wave of pandemics was at its peak and this also resulted in a low main celebration in the city.
Diwali was very bad because of the prohibition of crackers and we could not open our shops.
With a controlled covid situation and high octane political campaign took place for Election, sales have reached a two-year high, “said Mahinder Kumar Gupta, one of the traders at the Old China Bazaar.
“The cracker industry is through a difficult phase and a pandemic has handled a heavy blow for our business.
Because we started preparing polls, it has changed our beneficial waves.
By selling a party flag, we recover from the losses we have suffered during this year , “said Kunal Agarwal, shop manager Ak Paul.
Apart from party flags and party symbols, T-shirts, Saris, masks, print cell phone cover, magnetic and car stickers magnets also boost the traders’ businesses.
“The sale of polls began to take steps since Bhowanipore Bypoll while it has reached a new high before civilian elections.
With more civilian elections being lined up in Bidnagar, Howrat and other regions in the coming months, we hope for a better business in the financial year This, “said Prasanta Dutta, another trader in Burrabazar.