Categories: Ahmedabad

Brand war in Gujarat: Tiger Milks Wins from Cows

Ahmedabad: In the battle of this intellectual property rights of tea branding, the tiger has a cup of tea victory after winning the cow.
This case involves the famous Gujarat Tea brand Wagh Bakri marketed by Gujarat Tea Depot since 1892.
Learning that another city-based tea processor, Packers Tea Nidhi, has launched its product under the Gaay Bakri trademark.
Gujarat Tea Depot sued Nidhi, competing in the civil court that Nidhi had adopted a similar trademark.
Gujarat Tea Depot said that Gaay Bakri visually, phonetically, and structurally similar to Wagh Bakri.
It was submitted that Nidhi had copied the color, get-up, and label settings / package settings for the tea products.
Gujarat Tea Depot said that the label was protected under the Copyright Act and the Trade Marks Act.
The owner of Wagh Bakri also said that other companies sell their products in Ahmedabad and the distributor tried to dispose of goods on the market.
The company pays Rs 25,000 to complete Disputetrereby, said Gujarat Tea Depot, Nidhi tried to remove his belongings such as Wagh Bakri.
Gujarat Tea Depot was looking for restrictions immediately to Nidhi in selling his tea under the label Gaay Bakri who said that the Wagh Bakri group had sold tea since 1892 and exported it to 40 countries.
It was said that the action of copying the label had disbursed the brand name of the Wagh Bakri and demanded Rs 2.75 lakh in damage from Nidhi.
As soon as Gujarat Tea Depot initiated legal action, Nidhi moved to draw a request for registration label Gaay Bakri from the trademark registry.
Then, Nidhi admitted and admitted that Wagh Bakri was the copyright label and it would not sell its products using the name Gaay Bakri.
Nidhi also paid Rs 25,000 to the Wagh Bakri group and resolved a dispute at Lok was on the Mirzapur Rural Court campus.
The court was told about the completion of the last half of October.

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