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How the ISB executive education product management program will help you form your career in the right direction

In a competitive economy, businesses mostly depend on individuals who can do many tasks efficiently and direct the organization in the right direction.
Through guided decision making and adapting to changes in needs, these individuals can make the company grow manifold.
In the current business environment, this responsibility often leans on credible product managers.
Like the captain of the ship, the product manager that is a lot of useful is a business pillar that develops, purifies, and launches products with a customer-centric approach to encourage business growth strategically.
And such a product manager has become an important part of every business throughout the world.

According to the report by McKinsey & Company, as many as 80% of product managers are involved in design activities.
And the same percentage is involved in the go-to-market decision.
The report also states that nearly 60% of product managers have analytical skills to attract insights without relying on analysts.
Nearly 50% of product managers are involved in the pricing of a product.

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