Gurgaon: MCG has issued a notification of recovery 201 to advertisers to install illegal stockpiling throughout the city.
The Civic body has made an assessment to recover RS 94 Crore just from this illegal ad.
The area where this ad has been installed including the south peripheral road, road golf course, SOHNA Road, DLF-1, 2 and 3 markets, and IFFCO Chowk to sanpur metro stretch.officials said the body of the Civic issued a notification of recovery to 12 illegal advertisers displaying Their advertisements were stretched from Honda Chowk Hero to Dwarka Expressway, and imposed Rs 84 lakh penalty.
As many as 13 notifications were released for advertisers at Udyog Vihar to the Dwarka Expressway stretch of RS 1.7 Crore and 13 to illegal advertisers on Jalan Golf Course of Rs 77.3 Lakh.
Likewise, 14 notifications slapped illegal advertisers in the SPR with 16.5 lakh Rs penalty, and eight recovery notices for illegal advertising on the stretch of the mall atmosphere to IFFCO Chowk to mg road with the cost of assessment of Rs 92 lakh.madhusmita Moitra, MCG City Planner, said, “We have served notifications to illegal advertisers and will immediately recover.
This will send a message that the MCG permit to advertise is mandatory.
The formula to calculate the amount of recovery is that we consider the license fee for the duration of the ad displayed by advertisers.
We punish advertisers Three times the license fee.
“Explain the process further, he said,” In case, an advertiser failed to deposit the number of penalties within 15 days, we usually get the registered FIR against recovery and police.
If illegal advertisers still have not paid punishment to Police, we send this case to zonal tax officers, who have memega Ng power to make recovery by selling their property.
“Officials also said that the civil body had done it had done drives in various locations to remove unauthorized advertisements.” The number of applications for advertising permits has increased in the last two months after we launched the drive to remove illegal ads.
We have received 140 new applications since December 23 and collected RS 8.70 lakh income from the same, “said an official.
TNN.
Illegal hoarding in city: MCG set for fine violators, eyes ₹ 94cr
