Instagram rolls will now be 60 seconds long.
The message delivery platform owned by Facebook has increased the video duration, which means that the Instagram roll can now be up to 60 seconds.
At present, users can choose from 15 seconds or 30 seconds because of the deadline for their videos on the Instagram roll.
Instagram rolls are a short video clip feature that was introduced in 2020.
Instagram launched a feature to compete with the Chinese Tiktok short video application.
Recently, Tiktok expanded the duration of the video to 3 minutes.
New 60 seconds video scrolls are available for all Instagram users starting July 27.
The company announced it by posting on Twitter.
“Rolls.
Up to 60 seconds.
Start today,” Read Tweet.
Roll.
Up to 60 seconds.
starting today.
https://t.co/pkwiqtoxu2- Instagram (@Instagram) 1627398491000instagram launched a new safety feature for Teensspiately, on a blog post, Instagram announced three major changes to the Instagram user account under the age of 16.
“Make experience on Instagram that is safe and private for young people, but also the pleasure comes with competing challenges.
We want them to easily make new friends and follow their families, but we don’t want them to deal with DMS or unwanted comments from people Foreign, “wrote on a blog post.
Changes include the default young people into a personal account.
Makes it harder to potentially suspicious of the account to find young people.
Limiting advertisers must reach young people with advertisements.
Starting this week, an account of every new user who joins Instagram and under the age of 16 will be a personal account by default.
Age, said the company, can be 18 years old in several countries.
For those who already have an account, Instagram will tell them about the benefits of a personal account.
Personal accounts are considered safer because only users can see their posts, stories and scrolls.
Posting private accounts also cannot be seen in the exploration and tags, therefore making them safe from comments or unwanted likes.
Instagram said it has developed technology that will enable them to find accounts that show potentially suspicious behavior and stop these accounts interact with the youth account.
“Potentially suspicious behavior” includes an adult-owned account that may have just been blocked or reported by young people.
By using this technology, Instagram will not show the account of young people being explored, rolls or ‘accounts recommended for you’ to adults.
The company has also tweaked how advertisers can reach young people with advertisements.
Now it will allow advertisers to target ads to people under 18 (or older in certain countries) based on their age, gender, and location.
Change, he said, will apply in the coming weeks and will apply to Instagram, Facebook and Messenger.