Pune: Multiplex Hit Covid in India now innovates to revive revenue by starting home delivery of their food and beverage products.
At least three multiplex brands – recreation inox, carnival cinema and PVR Limited – have introduced shipping home food in big cities where multiplexes are allowed to operate.
In Maharashtra, where the cinema is still closed, food delivery services from multiplex are likely to begin when the property gets permission to reopen.
However, select multiplex majors, however, start shipping home food at Pune and Mumbai, where they have a cloud kitchen or food court outside the multiplex property.
Multiplex has been tied with a food aggregator such as Swiggy and Zomato to the home to provide their products such as caramel popcorn, sandwiches, burgers, fries for consumers.
DINESH HAIHARIAN, Vice President (Operation F & B) Inox Leisure Limited, said, “1Delivery food house starts from the B1UND Taman B1und Food Court on Monday.
After all five properties in Pune Boopen, food delivery will start from there too.
, We stayed in 45 cities (in 14 states) in India where Multiplex was allowed to reopen.
We have started shipping home food from all locations, including Delhi, Punjab, Uttar Pradesh, Rajasthan, Madhya Pradesh and West Bengal.
We plan To start this service across Maharashtra so the cinema reopened in the state.
“Inox began shipping home food from its outlet at Bund Garden, which is located near multiplex properties in the city.
This place might function as a food court too.
Shrikant Bhasi, Founder and Chairperson, Carnival Cinema, told Toi, “We have started shipping our branded food items in Mumbai, while we plan to start in Kolkata from September 1.
We have a wise cloud kitchen area: for example the Bengal area West fulfilled from Kolkata, while the Maharashtra market parts are filled from Mumbai.
We have started the initiative through the cloud kitchen in several cities, including Mumbai, where multiplex is still closed.
“Gautam Dutta, CEO, PVR Ltd, told toi,” us It has been tied with Zomato and Swiggy to the cinema staples sent to the house, such as popcorn, nacho, fries and products such as American hotdogs, nachos loaded, gourmet badwich, sandwiches, sandwiches and mini food.
It’s delivered at home from our cinema kitchen at 17 markets where multiplex is allowed to open.
They are prepared by our chef team.
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