Mumbai: In setbacks for BMC, a month after it appoints the agent for ‘reputation management’, the company has withdraw from work.
City corporation must now call for fresh tenders and find new agents to handle their social media accounts, especially handling Twitter.
After facing a flee to cause almost Rs 2 Crore every year to manage his social media account, last month, BMC said that he would be a memo of the existing social media management contract and appointed a new agent on December 31.
Standing Civic Committee.
Even cleaning proposals for appointments.
TimesviewThe BMC’s efforts to interact with residents through social media platforms are welcome, but the system must be simplified so as not to cause confusion and, more importantly, must cost effectively.
Pointing agents to manage their reputation is good optics.
However, civil authorities must know it must do more to improve citizen complaints, provide services and provide 3 crore facilities per year in the company, namely to provide 28 staff, including digital PR assistants, videographers, photographers and artists, to track social media BMC handles 24×7.
“But the company now says that it cannot do work.
We will take their deposit and floating fresh tenders.
We will also restore our estimates,” said a citizenship official.
Sunjeet communication does not respond to questions from TOI.
Even though revenue was reduced, three years ago, BMC, without calling for tenders, it has given a contract worth 5.
9 Crore to the S2 Infotech to manage 34 Twitter handles from July 2019 to 2022.
Mlaas and Canporators across the decision to spend around RS 2 Crore On tweets and allegations there was no analysis to measure the range and impact of @mybmc and 33 other official Twitter handles, many of which were not verified.
“While Mumbai police, one of the first government institutions to join Twitter to resolve complaints of citizens, only have one Twitter account, @MumbaiPolice, BMC has established 34 Twitter handles, which have a lower cost and cause a lot of confusion,” Samjwadi said MLA Party and Corporator Rais Shaikh.
BJP Corporator Vinod Mishra, who also complained to the head of BMC Iqbal Chahal about this issue, the word BMC only has one twitter handle.
“There is no mechanism to measure the performance of paid agencies RS 1.
81 Crore per year.
The new bodies have escaped which shows that BMC estimates are wrong.
There must be an investigation into officials who have made estimates,” he said.