New Delhi: Koo, an alternative India for Twitter Inc., has exceeded 10 million users to narrow the gap with US microblogging sites after repeated clashes with local governments over the past few months.
The 16-month application, which allows users to send posts such as Tweet in English and seven Indians such as Hindi and Kannada, have seen around 85% of users join since February, when Twitter’s disputes with Modi administration increased.
Government ministers, opposition politicians, Bollywood Cricket Cricket Bintang Since then began to post in Indian in Koo.
San Francisco rival, which has 17.5 million monthly users earlier this year in India, fulfills the rules of the new government this month after appointing an executive based in India, including one to handle compliance.
“We came to the center of attention because of Twitter’s tension with the government, but users immediately realized that they could reveal in their mother tongue only in Koo,” said Apartyya Radhakrishna, Co-Founder and Chief Executive Officer from the Bangalore-headquarters application whose formal name.
is a pvt technology.
“Our application connects India in English to India that does not speak English in the country with 700 million internet users and it is strong.” The American social media network has repeatedly clashed with the Indian government on content on the platform.
In one example, Twitter initially refused to eliminate hundreds of posts that criticized the handling of Prime Minister Narendra Modi from the Covid-19 crisis, while labeling a misleading party official.
The police then visited his office.
The court ruled that the company was in “total non-compliance” with the rules of the country’s new information technology.
Earlier this month, Twitter binded and told the court that it would fully comply with the rules.
It includes naming people based in India to deal with compliance problems and complaints.
The enthusiasm between the authorities and other social media giants, WhatsApp Facebook Inc., on the new Indian internet rules continued in court.
Koo, who has benefited from the controversy and from the first Internet users posted in local languages, targeting 100 million users a year, said Radhakrishna.
Startup plans to expand in Southeast Asia, Africa, South America and Eastern Europe, to countries where English is not the dominant language.
“The Indian social media startup takes a global giant and has a very good opportunity to win,” he said.
Twitter’s Indian Clash Buoys Local Rivals Koo to 10m Users
