Basti: On the way to Uttar Pradesh Timur, immediately after crossing Saryhu, someone found the chain of shops on the Basti-Gorakhpur National Highway.
What started as a barter system between distant relatives (called Pattidars) has changed the contour of the Harri assembly constituency in Basti Regency.
50 to 60 stretch stores A10-km sell long circa (vinegar).
One family of Shukla has begun to ferment sugar cane juice from their Pettidar to Sirka.
The difference is the way Sabha Pati Shukla and his wife Shakuntala prepared their version.
After fermenting sugar cane juice for six months, they put it with mustard oil, garlic, cumin seeds, red chili, coriander seeds and some secret spices and prepared Masalah Sirka (spiced vinegar).
Their vinegar requests began to grow locally after they decided to turn it into business.
Of the shop founded by a couple in their village Macha in the late 90s, the region gradually turned into the Hub Manufacturing Sirka.
Apart from Sirka, a local resident of Macha, Keshawpur, Khatam Sarai Village has diversified and began making pickles, jaggery, ghee, and other cottage industrial products.
As the year passed, more family members and their relatives joined them and opened their own shop.
“Even family, Tripathi and Mishra’s family joined the trade but everyone named their shop as Shukla Ji Sirka because our brand was founded,” said Shree Prakash Shukla, 23, Y Ouncest Sonof couples who are now managing business with four brothers.
Shuklas got their trademark registered last year to stand out between chaos and start receiving digital payments after tourists on the highway connecting Lucknow to Gopalganj through Ayodhya, Basti, Gorakhpur, often do not have cash and insist on paying digitally.
“We got GST registration under Samadhan Yojana,” added Elder Brother Ve D Prakash Shukla.
Under Samadhan Yo Jana, a businessman has an annual turnover under RS ​​1.
5 Crore can pay taxes at a fixed level.
Business has grown with steady and other Agers Vill has LSO join.
Evenyadavs has diversified into the cottage industry and offers dairy products other than vinegar.
RAM Lal Yadav and his brother Manoj opened a shop recently after buying crusher and launching their products at competitive prices.
One liter Spiced Sirka is priced at Rs 100.
“We all respect the Shukla family because they are people who make people from 15 to 20 independent villages,” said Yadav.
Because asked about the political tendency in was A, he said, “No problem with the power.
We want government support to improve business and expand reach to other countries.
Our samples are taken for regular quality inspection by local authorities and pass exams.” In accordance with the MSME department, 2.
The population of 5% of Bas-IT Regency is associated with vinegar trading.
The Harraiya assembly constituency will go to the poll in the sixth phase in March.
Both of them Shree Prakash Shukla and Ram Yadav, who were in the early 20s, said they only wanted a better prospect.
“Unlike the general election, in the election of MPBLY ASSE, we give weights to candidates also because we want support from our local representatives.
We demand included in the national organic program and quality certificate,” said Yadav.
Both Yadav and Shukla have the same PIKO and complain about the high price of oil M ustard, keyeredrient, diesel, and raw materials they source from farmers.
The Sitting BJP MLA from Harraiya, Ajay Kumar Singh said, “Woodcraft and vinegar produced in Basti Regency has been resluded in the Odop list, we will provide all the support and DF vision plans for them.” In the 2017 poll, Ajay Kumar Singh had defeated Rajkishor Singh from the Samajwadi Party is 30,106 votes.
Both parties have not announced their candidates for the contest to come.